UK's No.1 Body mist & Body spray
We are a global fragrance brand that’s become a cult favourite amongst trendy women worldwide. We believe beauty should be inclusive, and that reflects in all our offerings.
By working with some of the best names in the perfumery industry, we’re able to offer fragrances produced by some of the finest fragrance houses, but at prices that won’t break the bank!
Vegan Friendly
Recyclable Bottles
Not Tested on Animals
Explore the collection
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Body Mist by SO…?
A perfect scent for that quick fragrance refresh for an all day fix, to make you feel beautiful!
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SO…? Unique
Uncover the freedom and fun of wearing each scent on their own, or blending them together!
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SO…? Escapes
Influenced by the feel of the sun on your skin, the ocean air in your hair and sand between your toes.
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Miss SO…?
Embrace the desire, indulge in the romance and fall in love with these perfect scents.
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Smooch by SO…?
Liberate yourself with the sweet, spicy and woody scents that will leave you feeling irresistible!
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SO…? You
The perfect range to show who you are in a bold and fun way while being authentically yourself!
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Glow by SO…?
The perfect range for a quick and easy radiant look and a long lasting fresh scent.
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SO…? The Collection
Uncover the fresh, floral and rich scents that are designed to complete every outfit!
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SO...? Iconic
Classic and timeless range designed to invoke a bold and fearless attitude in you!
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SO…? Sorry Not Sorry
Embrace your inner beauty while being unapologetically yourself.